Matthew Palizay
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Like FITA below, Sherwin Williams is a company that could use a logo update.  Many people may recognize the globe covered in red paint, but in today’s “eco-friendly” society, it is criticized for not looking environmentally friendly.  My take was to keep it looking like a family business with a long history of success.  This logo can also be used in stores as a color swatch with gradients of color in the bars of the paint brush.

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